#BizTrends2024: Mike Sharman - From earned virality to purposeful purpose
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The first of our exclusive #BizTrends2024 interviews is with Retroviral founder and chief creative officer, Mike Sharman. In this interview, Sharman chats to Bizcommunity Marketing & Media editor, Danette Breitenbach on the trends he sees will be relevant in 2024, from earned virality to purposeful purpose.