What Donald Trump can teach your company about digital transformation [promoted]

Loading player...
What if South African companies could learn a thing or two from outgoing US President Donald Trump? Or, more specifically, the way his campaign team used technology to secure the controversial candidate the presidency in 2016?
Karl Fischer, MD of the coastal region at software house DVT and the company's chief marketing officer and executive head of artificial intelligence and data, believes corporate South Africa should be doing just that.
In this episode of the podcast, Fischer unpacks how Team Trump used analytics, social media, mobile technology and even cloud computing, to win the White House and why South African companies would be wise to pay attention as they look to harness digital transformation to maintain and grow their customer bases.
It's a fascinating discussion. Don't miss it!
13 Nov 2020 English South Africa Technology · Business

Other recent episodes

TCS | Barney Harmse on building Paratus Group – and working with Starlink

Paratus Group executive chairman Barney Harmse joins the TechCentral Show to share the story of the telecommunications group’s rise from small beginnings in Angola and Namibia more than 20 years ago and how it became one of Southern Africa’s biggest ICT infrastructure players. Paratus started life in Angola in 2003,…
3 Sep 56 min

TCS | Maziv goes massive: CEO Dietlof Mare on Vumatel’s big roll-out plans

Maziv, the company that owns Vumatel and Dark Fibre Africa, plans to spend R12-billion over the next five years as its ramps its deployment of fibre infrastructure across South Africa. Poised for a big injection of cash and assets from Vodacom, which is buying a 30% co-controlling stake in the…
26 Aug 52 min

TCS+ | Arctic Wolf on cybersecurity in the age of AI

What does it really take to defend a business in an era of AI-driven attacks? In this episode of TechCentral’s TCS+ ,Clare Loveridge, vice president and GM for Europe, Middle East and Africa (Emea), and Johnny Ellis, senior director of Emea channel sales, both at Arctic Wolf, go beyond the…
25 Aug 33 min

TCS | The story behind Nedbank’s R1.65-billion iKhokha deal

Nedbank announced last week that it was acquiring Durban-based fintech iKhokha in a R1.65-billion deal that could signal the start of further consolidation in the payments industry in South Africa. Nedbank described the deal as a “significant milestone” in its strategy to target small and medium enterprises. iKhokha co-founder and…
22 Aug 26 min