Visionary brings personal wildlife encounters to a global audience - WildEarth's Graham Wallington

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South African viewers are likely to be familiar with WildEarth, the DSTV channel that is giving people the experience of actually being on a game drive in one of our amazing game parks. WildEarth, founded by Emily and Graham Wallington, has a global audience of 50 million viewers. Johannesburg-born Wallington, who describes himself as from the ocean, has taken the concept of nature tech to a new level, providing a connection with nature that many people not as lucky as South Africans can now access. The channel was a tonic for many viewers during the Covid-19 lockdowns and they have not tuned out since. Wallington told BizNews he and his team are continuing to scale; there will soon be an improved app, new content and an expansion into marine life. And if you wondered which of its WildEarth non-fungible tokens are the most popular – it is a leopard called Tlalamba, who has two cubs. – Linda van Tilburg Learn more about your ad choices. Visit megaphone.fm/adchoices
2 Aug 2022 7AM English South Africa Investing · Business News

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